Pantone released the colors that will be trending in 2022: 'Very Peri'! In today's post, learn more about the chosen color and find out how to explore them in jewelry!
The Pantone

The North American Pantone conquered its definitive place in the world of design in 1963, when it developed its numerical system of colors that, known today as the Pantone scale, registers more than 13 thousand tones. Thus, designers from all over the world and from various areas of fashion can precisely pinpoint the desired color for their creations.
About 20 years ago Pantone started defining the color of the year. The company has specific departments that study the buying habits and creations of designers, which is being used in the entertainment industry and on the streets. Then, after putting together year-round reports, it figures out which tone will be most prominent the following year.
The color of the year 2022: Very Peri

The Pantone Color Institute presented 'Very Peri' as a blue-red-violet hue, which stands for courage and creativity – as the color of the year for 2022.
The new color effectively combines the “fidelity and constancy of blue with the energy and emotion of red,” according to Pantone. The color is also described as “the happiest and warmest” of all shades of blue – signaling confidence and curiosity. Under the premise of transformation, Very Peri, color of the year, animates our creative, curious and intriguing spirit, symbolizing the future and modernity, through the combination of warm tones: blue and red.
“As we move into a world of unprecedented change, the selection of Pantone 17-3938 Very Peri brings a new perspective and vision of the trusted and beloved blue color family,” said Leatrice Eiseman, Executive Director of the Pantone Color Institute. “Embracing the qualities of blue, yet at the same time possessing a red-violet undertone, Very Peri exhibits a joyous attitude and dynamic presence that encourages bold creativity and imaginative expression.”
According to Laurie Pressman, vice president of the Pantone Color Institute, the Pantone Color of the Year reflects global developments, cultural shifts and helps express people's desires. For 2022, Pantone has created a new color – the first in the history of the Color of the Year program – to signal global innovation and transformation.
“As society continues to recognize color as a critical form of communication and as a way to express emotions, engage and connect, the complexity of this red-violet-infused new shade of blue highlights the expansive possibilities that lie ahead. us. ” added Pressman.
Very Pery at Amethyst
The launch of the color of the year has a big impact on the fashion world, and of course, the universe of jewels and gems is no different.
In line with the 2022 trends, we chose amethysts produced in the southern region of Brazil. They are all stones that mix the colors blue and red, generating the perfect violet tone desired by VERY PERY by Pantone. The interesting thing is that specifically the amethysts produced in Rio Grande do Sul in Brazil, in addition to being natural, do not undergo any type of treatment and even so reach the long-awaited violet tone desired by PANTONE. Could it be that Pantone was inspired by Brazilian Amethysts?
Want to know more about amethysts? Enough click here:
For now, we have carefully selected our most beautiful pieces produced with beautiful amethysts, for you who like to be always connected to new trends and want to guarantee, with exclusivity, the jewels that will give the “Very Peri” touch to the compositions of your looks.

Amethyst and 18K Yellow Gold Ring
https://artourogems.thegemcloud.com/anel-de-ametista-e-ouro-amarelo-18k-A13459n

Amethyst and 18K Yellow Gold Pendant
https://artourogems.thegemcloud.com/tracos-pingente-de-ametista-e-ouro-amarelo-18k

Amethyst and 18K Yellow Gold Earring
https://artourogems.thegemcloud.com/tracos-brinco-de-ametista-e-ouro-amarelo-18k

https://artourogems.thegemcloud.com/anel-de-ametista-e-ouro-branco-18k-classico

https://artourogems.thegemcloud.com/pingente-de-ametista-e-ouro-branco-18k-espontanea

https://artourogems.thegemcloud.com/brinco-de-ametista-e-ouro-branco-18k-maravilhosa
Click and access more jewelry produced with Amethyst.
Source: Text translated and adapted from:
https://news.jewellerynet.com/en/jnanews/news/24530
https://www.pantone.com.br/cor-do-ano-2022
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